SEE CUSTOMER REVIEWS AT LISTING FOR HARD COPY OF BOOK.The authors have worn shoes for a total of more than 75 years. Let them show you: How shoe sizing standards got started; how to get a better fit; how various shoe lacing patterns can improve the fit and comfort of your shoes; indications of quality and comfort in shoes - and why quality and comfort are not always synonymous; what makes a shoe an oxford, a blucher, a mule, or a Mary Jane; the five types of running shoe and which you should wear; the relative advantages of EVA and PU in the midsole of an athletic shoe; the three types of orthotics; signs that designer shoes are authentic; which designer grew up on a banana plantation; which designer has a trapeze in his office. Which shoe company's success was largely a result of a member of the Communist party who inherited the business; the irony (a rare appropriate use of the word!) in the meaning of the Nike "swoosh;" why you may want to add petroleum jelly, nail polish remover, a tube of toothpaste, and a tooth brush to your shoe care kit; when and why you may want to put your shoes in the freezer... and much more.