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Lendle

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For those setting out on a postretirement career as well as those choosing self-employment after job loss, this guide provides targeted information for the legal, financial, administrative, technological, psychological, and family concerns specific to entrepreneurship after the age of 50. With an enlightening combination of real-world advice and relatable examples, this planner provides those aged 50 and older with the tools to evaluate both their persona and the business opportunity and helps them make the best choices. Among the topics covered are how to select the entrepreneurial activity best suited to current finances, time constraints, personal goals, family situation, and temperament; avoid the 10 most common over-50 entrepreneurial mistakes; get a business up and running smoothly and keep it that way; and determine whether a franchise opportunity is a wise option. Advice on availing oneself of the smartest entrepreneurial information, know-how, tricks, and resources available nationwide is also provided.

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